Apple just announced a $5,000 computer screen that doesn’t come with a stand. Instead, the stand costs an extra $1,000.
It’s not made of carbon fiber or encrusted with jewels. Though the stand seems to be perfectly nice, it doesn’t appear to stand out in any particular way.
It is exactly what it proposes to be: a computer-monitor stand.
This isn’t just bad marketing, this is really bad optics for Apple.